chRomatiC Earth
Chromatic Earth’s brand was reimagined to reflect its warmth and creativity while retaining its original logo. A cohesive color palette and engaging social media presence were introduced to elevate the studio’s identity and connect with a broader audience.
Role
Graphic Designer
approaCh
Employer
Chromatic Earth
Old logo
Platforms
Adobe Illustrator & Canva
To complement the new branding, a social media strategy was implemented. This included graphic posts for promoting monthly classes and gift cards, as well as creating engaging TikTok content to connect with a wider audience and boost visibility.
Areas
Branding, Photography, Social Media Strategy
The rebrand focused on developing a design system that emphasized warmth and creativity. A refined color palette and playful typography were introduced to create consistency across print and digital materials. Photography captured the energy of the studio’s classes, bringing its unique offerings to life visually.
New logo
Orbit